Businesses can run their content marketing campaigns through Sponsored Works. Sponsored Works are displayed in the Key Feed, based on your interest preferences. They are labeled as "Sponsored". 

You can access Sponsored Works, which can help you learn impactful and novel information about new products, research, companies etc. by:

  • Clicking “Key Feed” on the homepage, which will open up a page where you can get Sponsored Works.
  • Click the specific "Sponsored content Title", to view the details of the Sponsored Works.
  • Click "View" to access the Sponsored Works.